Sometimes, the simplest questions can catch us off guard. Case in point? “What’s good?”. Whether you’re navigating a networking event, managing your personal brand, or engaging with followers, giving a compelling, thoughtful response can build connections and strengthen relationships. Sounds simple, right? Yet, this informal “how are you?” alternative can leave many fumbling for the right words (hint—they don’t involve “not much”).
But don’t worry—we’ve got you covered! This blog will guide you through responding to “What’s good?” in both professional and casual contexts. We’ll explore strategies tailored for entrepreneurs, social media managers, and content creators to confidently communicate in a way that’s engaging, authentic, and leaves a lasting impression.
What Does “What’s Good?” Really Mean?
Before we dive into responses, let’s decode the question. “What’s good?” is a conversational, laid-back greeting. While it may sound casual, the intent ranges from a simple hello to a genuine inquiry about updates, achievements, or how your day is going. Context is key!
For example:
- At a coworking event, it could be a light icebreaker.
- On social media, it could reflect interest in your latest projects or updates.
- Among friends, it’s often a casual check-in.
Whether replying in person or online, your tone, context, and intent play a huge role in finding the right words.
Why Your Response Matters
Even though it may seem like a throwaway question, your response to “What’s good?” is more than just chit-chat. It’s an opportunity to:
Build Rapport: Sharing an upbeat or exciting update makes you memorable and approachable.
Showcase Your Work: A tactical, confident update can spotlight your growth or accomplishments.
- Foster Engagement (especially online): Social media thrives on connection—responding to “what’s good?” with enthusiasm fosters engagement and a sense of community.
Key Considerations Before Responding
- Gauge the Context
Is it a professional setting or a casual post on Instagram? Tailor your tone and degree of detail accordingly.
- Know Your Audience
Are you talking to a potential business partner, a client, or a fellow content creator? Adjust how personal or professional you get based on who’s asking.
- Add Value
Even a casual response with a hint of personality or insight holds more impact than an absentminded “Not much.”
Frameworks for Answering “What’s Good?”
Here are a few techniques to craft confident, engaging responses. You can mix and match these depending on your setting and objectives.
1. Highlight Accomplishments (Professional Settings)
Tailored for: Entrepreneurs, social media managers, or when networking.
If asked in a professional context, use the opportunity to highlight something you’re working on, like a recent win, project, or collaboration.
Examples
- “Actually, I just launched an exciting campaign for [brand/project]—I’d love to tell you about it!”
- “Good things! Just hit a milestone with [project/achievement], and I couldn’t be happier.”
- “Been busy growing my next client pitch. Hard work, but it’s paying off!”
This kind of response shows confidence and keeps the conversation moving forward.
2. Share Behind-the-Scenes Updates
Tailored for: Content creators or entrepreneurs on social media.
Sharing highlights or behind-the-scenes content creates interest and builds community.
Examples
- “Just finished brainstorming my second YouTube video for the week. Any tips on lighting for filming?”
- “Working on a new eBook for my followers—can’t wait to share it soon!”
- “Busy setting up my next Shopify collection—stay tuned!”
Adding an element of exclusivity piques curiosity and fosters engagement.
3. Focus on Passion or Positivity
Tailored for: Any professional or personal scenario.
If you don’t want to jump straight into work, share something you’re genuinely excited about! Passion is contagious.
Examples
- “What’s good? Honestly, found this new coffee spot downtown. Game-changing cappuccinos.”
- “Life’s good! Been really focused on growth, and I’ve started journaling again. It’s been a game-changer.”
- “Enjoying this new book on leadership principles—it’s the reset I needed.”
These responses make the conversation relatable while revealing a bit about yourself.
4. Ask a Thoughtful Question in Return
Tailored for: Strengthening connections, especially in networking or collaborative settings.
Sometimes, flipping the script by asking a question builds deeper engagement.
Examples
- “Things are great! What’s lighting you up today?”
- “Not bad! Have any interesting updates yourself?”
- “I’ve got a major project in the works. Quick question—what’s a win you’re proud of this week?”
Mutual curiosity sparks meaningful conversations.
How to Use “What’s Good?” on Social Media
Social media engagement is all about connection. If someone drops “What’s good?” under your post or story, use it as a chance to interact organically. Here’s how you can match their enthusiasm to drive responses.
- Interactive Callouts
- “You caught me! Sneak peek of an exciting campaign for [X brand]—you’ll love it!”
- “Things are great! Just tried out [product/service]—want the details?”
- Encourage Community Replies
- “Loving life AND this iced latte. What’s good on your end?”
- “What’s good with YOU today? I’m building a playlist for my next project. Drop your recs!”
Engaging in this way drives chatter and builds a sense of belonging.
Tips to Make Your Response Shine
To stand out, add a mix of personality and intention to your answer. Here are tips to keep in mind:
Keep it Lighthearted
Responses don’t have to be serious—sometimes, joking around can forge stronger bonds. For e.g., “The sky, my playlist, and my coffee mug—everything’s good.”
- Be Authentic
Whether professional or casual, honesty always sparks the best conversations.
- Adapt to Different Platforms
On LinkedIn, stick to achievements or thought leadership. On Instagram or TikTok, short, witty replies (plus emojis) work best.
Over to You
The next time someone asks you, “What’s good?”, don’t settle for a flat “not much.” Your response is an opportunity to connect, engage, and leave a lasting impression. By tailoring your answer to your context and audience, you’ll not only keep the conversation flowing but also build stronger relationships along the way.
Need help perfecting your communication skills? Drop by for our free content-creation webinars—your next ‘what’s good’ moment starts here!
